The Ikea Effect: How Ikea Has Changed The Way Of Shopping?
What’s first name comes to your mind when you decide to go furniture shopping? If not anything else, the idea of visiting “Ikea” definitely pops into your head. That’s the power of Ikea’s marketing strategy that they have imprinted on their targeted audience’s minds. Ikea being the fourth most valuable furniture retail brand worldwide has … Continue reading The Ikea Effect: How Ikea Has Changed The Way Of Shopping?
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